Our Team
Our
Team
Our
Team
Charley Baouamina
CEO
Bradley Jobling
Digital Marketing Director
Josephine Ducourd
Social Media Manager
Nicolas du Château
Digital Marketing Manager
Global Experts in Luxury Marketing
At Unorthodox Paris, our team is composed of internationally minded professionals with a deep understanding of the luxury landscape and the expectations of today’s most discerning audiences. With experience across Europe, the Middle East, Asia, and North America, we bring a global perspective to every project while maintaining the cultural sensitivity required to speak fluently to Ultra High Net Worth Individuals (UHNWIs) and aspirational clientele.
Our expertise is rooted in a precise knowledge of how luxury brands are built, perceived, and experienced. From brand storytelling and digital strategy to high-impact content and targeted campaigns, we create marketing that balances emotional resonance with measurable results. Our team has worked across sectors such as fashion, fine jewelry, real estate, hospitality, automotive, and private aviation, giving us a multifaceted view of what drives prestige, loyalty, and visibility in an evolving global market.
Every member of our team shares a commitment to excellence, creativity, and discretion. We understand that luxury is not just about aesthetics, but about creating a world that feels rare, meaningful, and aspirational. That understanding is reflected in how we design brand ecosystems, build digital engagement strategies, and develop bespoke activations that align with the refined lifestyles of high-net-worth clients.
Whether launching a new brand or elevating an established name, our team approaches every project with strategic insight and creative clarity. We don’t simply follow trends; we interpret cultural shifts and translate them into opportunities for long-term brand desirability.
Unorthodox Paris offers more than marketing expertise. We provide a global team of luxury specialists dedicated to helping the world’s most exceptional brands thrive in an increasingly sophisticated digital age.